Many companies use ad agencies. Along with the company's own marketing department they help companies prepare and use advertising in order to have effective promotion. This is interesting because why would a company with its own marketing department risk valuable sales information and other valuable competitive information to an Ad agency that could be used by any other business. I believe its because these Ad agencies not only specialize in advertisements but, they have information the company doesn't. Through their effort they have compiled enormous databases on customers along with other information the company doesn't have.
Here is a list of big ad agencies
http://www.adbrands.net/us/top_us_advertising_agencies.htm
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